Maximize your upside for re-opening by knowing the gross profit margin of your programs and equipment
Historically, sports and fitness businesses have relied on maximizing capacity to generate the most revenue – whether that be filling up classes, time slots for lessons, or renting resources – to maximize revenue.
However, with new CDC and individual states’ capacity limitations, many businesses are struggling to strategize how to re-open; or to re-open at all.
Use this simple calculation to maximize profit and to help in deciding what equipment or offering you should reduce vs. shut down.
This exercise will help you:
Access the worksheet!
Additional COVID-19 re-opening resources:
In-depth analysis on re-opening strategies based on UPLIFT Roundtable insights, market research data, and industry knowledge.
Understand your clients with insights from surveying 1,200 sports and fitness consumers on their feelings about re-opening.
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