Best Practices for Organizing Efficient Sports Tryouts

Seasons begin at the first open tryout. The evaluations and feedback at tryouts are perhaps the most influential part of any team’s season. Sports tryouts don’t determine the success of a team, but if done correctly, can fast track to

3 Tips on Increasing Youth Fitness Participation

For kids, summer offers a much needed break from the daily responsibility of sitting in class and doing homework. Too often, however, this means more screen time. We've put together a variety of ways that will help you get kids

Ray Newland Just 4 Keepers
PODCAST EPISODE 49: RAY NEWLAND | JUST 4 KEEPERS

Ray Newland is the face of the goalkeeping training industry. He enjoyed a 10 year professional career in England and Scotland, but his playing days were cut short after suffering a devastating training injury at age 28. With his playing

sports team rebranding
Sports Team Rebranding: Recent Winners, Losers, and Why

The sport and business industries have many similarities, one being the impact of branding. Fans of sports team find identity in logos, elevating them as the singular symbol of the emotions and experiences of fandom. And sometimes they need to

Toronto Raptors fan celebrate victory
3 Keys to the Toronto Raptors’ 2019 NBA Championship

The 2019 NBA Finals provided numerous thrills and emotional moments, like the antics of Raptors superfan Drake and devastating injuries to Kevin Durant and Klay Thompson. Lost in the mayhem were two key factors that fueled Toronto’s success— the team

St Louis Blues Stanley Cup
Stanley Cup Finals Recap and How the Blues Found a Way in Game 7

In January, the Blues were dead last in the NHL standings. Six months later, the team sits atop the hockey world after defeating the Bruins in Game 7 at Boston. With their magical run complete, we highlight the keys to

Upper Hand company culture
How to Build and Maintain a Successful Company Culture

A thriving company culture has become a new standard in today’s evolving workforce. Company culture serves as the personality of your brand and defines the environment that employees work in. In this article, Upper Hand Founder & CEO Kevin MacCauley

Womens World Cup 2019 FIFA
Women’s World Cup 2019 Preview: Odds, Favorites, and Players to Watch

The 2019 FIFA Women’s World Cup kicked off June 7th in France, and we've put together a guide of all you need to know about the tournament. Read about the tournament favorites, players to watch, interesting storylines to follow, and

Ganon Baker Basketball
PODCAST EPISODE 48: GANON BAKER BASKETBALL

After his college and professional playing career, Ganon spent six years as an assistant coach at Division I and Division II colleges, and for the past two decades he has built his skills and development company, Ganon Baker Basketball which

Fitness Gym Sustainable
Sustainable Practices for Sport and Fitness Businesses

Given the new wave of consumer interest in "going green", business leaders are prompted to address issues related to environmental responsibility. We've outlined steps that can be taken to make your sports event or fitness business more sustainable and therefore