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March Madness Stats Graphic
Sixteen Sweet 16 March Madness Stats

This week kicks off the NCAA Sweet Sixteen, leading into the culmination of March Madness — the National Championship game.

Baseball facility tips
Pros and Cons of Sports Business Membership Models

There are four primary business models used by sports businesses to structure their memberships. Each come with their own benefits

Sports Fitness Workplace Trends
Why Our Customers Love Upper Hand | Stories From O...

We’ve said it once, we’ll say it again and we’ll keep on saying it… we have the best customers. They

fitness branding
4 Tips To Turn Your Fitness Clients Into Brand Adv...

It's no secret - when people we trust speak highly about a brand or product, we are more than likely

The Top Face Masks for Working Out

The CDC recommends face masks to help prevent the spread of COVID-19. Fitness centers and gyms are beginning to reopen

basketball training
How a Colorado Basketball Academy Grew to 2,500 At...

EYG Basketball is a basketball training academy and facility based outside of Denver, Colorado. This business trains powerful and promising

sports facility
How to Maximize Profitability at Your Sports Facil...

Historically, sports and fitness businesses have relied on maximizing capacity to generate the most revenue. This could mean filling up

Upper Hand announces Helping Hands Initiative

Upper Hand announces the launch of Helping Hands, a community outreach initiative. The purpose of Helping Hands is to focus

Upper Hand Software
How Customer Feedback Drives Product Innovation (A...

By actively engaging in conversations to solve problems, Upper Hand doesn’t just pump out new features at random. Instead, a

sports facility software, sports facility management software
What to Look for in a Sports Facility Management S...

How do you know what to look for in a sports facility software with so many options on the market?