How Boutique Fitness Has Evolved into the New Standard for Workplace Wellness

Starting in the 1920s, the boutique fitness studio market has seen unprecedented growth and a new breakthrough. What was once accessible through local studios is now available on-demand at home, work, and on the road. This shift has led boutique

Top 4 Fitness Training Methods – Which One’s For Me?

There are many different methods when it comes to fitness training, and picking the right one can be a challenge. We summarize a 4 popular training methods people can implement into their fitness agenda.

How Should I Charge Customers? Top 6 Fitness Pricing Models and Strategies

When it comes to operating a fitness business, finding the right pricing model and strategy will go a long way to attract, satisfy, and retain customers. We break down the 6 most common fitness pricing models and the strategies behind

Are the Dallas Cowboys Leaders in a New Fitness Trend?

Recently, we have begun to see professional sports teams utilizing their brand power and name recognition to expand into the fitness market. A prime example of this is the Dallas Cowboys’ newest venture: Cowboys Fit. They invite customers to ‘train

Good or Bad? The Impact of Sports Replay on Fan Experience

In today's modern age, the sports and tech world are integrating at unprecedented rates. Fan experience is being shaped by new innovations in tech, and the presence of new technology has undeniably improved the sports industry. New video review capabilities,

Best Practices for Organizing Efficient Sports Tryouts

Seasons begin at the first open tryout. The evaluations and feedback at tryouts are perhaps the most influential part of any team’s season. Sports tryouts don’t determine the success of a team, but if done correctly, can fast track to

3 Tips on Increasing Youth Fitness Participation

For kids, summer offers a much needed break from the daily responsibility of sitting in class and doing homework. Too often, however, this means more screen time. We've put together a variety of ways that will help you get kids